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Book: Search Engine Optimization (SEO) & Search Marketing Strategy |
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I'm currently working on a book on search marketing strategy (title TBD) which focuses particularly on search engine optimization, and I've been working on it for a few years. Over time I have developed some extensive and sophisticated search engine optimization tactics which have helped Fortune 500 companies increase their internet traffic and associated revenue significantly. I'm taking a different tack with this book than the typical search marketing text, explaining a strategic approach which transcends mere technical tweaks and ranking signals which are found in many other SEO books. My strategic approach to internet marketing is an innovative methodology that combines a competitive business philosophy with some of the subtle universal laws underpinning the natural ecosystem of the marketplace. Stay tuned for more details later...
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